In a medium size bowl, whisk together the flour, baking soda and salt. Set aside.
Beat the butter in a large mixing bowl with a hand held mixer or stand up mixer until smooth and fluffy. Then add in the sugars and mix for approximately 2 minutes.
Mix in the eggs and vanilla extract until combined.
Lower the speed on the mixer to low and then slowly add in the flour mixture into the butter mixer until just combined. Add a few drops of the pink food coloring and mix until the color is even throughout the dough.
Carefully fold in the chopped cherries and chocolate chips.
Use a cookie scoop to place the cookie dough in on baking sheets approximately 2 inches apart. Bake for 10-12 minutes until the edges of the cookies are slightly golden brown.
Let the cookie sit on the baking sheet for 5 minutes. Then move to wire racks to cool completely.
Notes
Store the leftover cookies in an airtight container or bag at room temperature for up to 1 week. Keep a slice of bread in the container with the cookies to keep them soft.